Vertigo: Chi-Raq Case Study


About:

Vertigo released Chi-Raq into Uk and Irish cinemas 2nd December 2016 and also realsed it digitcal copy the same day.

Chi-Raq is a satirical musical drama film directed and produced by Spike Lee and co-written by Lee and Kevin Willmott. Set in Chicago, the film is a satire that focuses on the gang violence prevalent in neighbourhoods on the city's south side, particularly the Englewood neighbourhood. The story is based on Aristophanes' Lysistrata; a classical Greek comedy in which women withhold sex from their husbands as punishment for fighting in the Peloponnese War. - Paul Devine, The People's Movie

Produced by Spike Lee who is an African-American film director, producer, writer, and actor. His production company, 40 Acres and a Mule Filmworks, has produced over 35 films since 1983. Recently working on Michael Jackson's Journey from Motown to Off the Wall.

- Chi-Raq's Awards and Nominations



- The movie is 'Amazon Studios' first foray into movie productions.

Distributors:

 Starring actors such as:

Teyonah Parris -

Jennifer Hudson.- who is a Grammy Award-winning recording artist, Academy Award-winning actress and best-selling author. Who stared in 'Sex and the City', 'Dream Girls' and was on 'American Idol'. 

Samuel L. Jackson- who is an American producer and highly prolific actor, having appeared in over 100 films, such as Pulp Fiction, Captain America, Die Hard and many more.

Angela Bassett - Who plays Miss Helen in Chi-Raq, Is best known for her part to play in 'MEET THE ROBINSONS' by Walt Disney.

D.B. Sweeney - Who plays Mayor McCloud in Chi-Raq is known for his part in Disney's Brother Bear in 2003.

Box Office

Opening Weekend: $1,198,356 (USA) (4 December 2015)
Gross: $2,647,377 (USA) (22 January 2016)

Marketing:

Vertigo released on their facebook page the link to amazon to watch the movie. Facebook page that has 8,740 likes

This Poster received '5 Likes'.


On Vertigos Youtube channel (10k subscrivers) : https://www.youtube.com/user/VertigoFilmsUK
They released the official trailer on November 2014, receiving 6,589 views to date.


There release of the trailer into different media company such as ‘Vimeo.com’ also boosted publicity receiving 687 likes on the trailer release. Furthermore the pairing production companies ‘40 acres and a Mule Filmworks’ also have a successful Vimeo.com account generating 1,580 followers. On this they released music videos for the ‘pray 4 my city’ song generating 95 likes in total.











The Guardian's Tom Shone interviewed 'Teyonah Parris' from Spike Lee's Chi-Raq:
https://www.theguardian.com/film/2016/nov/17/teyonah-parris-mad-men-chi-raq-spike-lee

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